What Farmers to Florists Actually Does

Farmers to Florists is built around the real workflow of the floral industry, not generic inventory software.

Inside the platform, you can use:

Crop Planning
Plan what you’re growing, when it will be ready, and how it fits into the season ahead. See your year before it happens instead of reacting in real time.

Inventory Management
Track what is planted, growing, harvested, and available. No more guessing what you might have or overcommitting because everything lives in one place.

Floral Recipes
Florists can build recipes for weddings and events by stem count, color palette, and timing. Farmers can see what designers actually need and when they need it.

Grow-to-Order Visibility
Florists can share their upcoming seasonal needs and recipes so farmers can plan intentionally. This creates opportunities to grow with demand instead of hoping demand matches what you planted.

All of this works whether or not you ever sell a single stem through the platform.

Why This Webinar Exists

This webinar is not just a walkthrough of features.

It is about the why behind Farmers to Florists.

• Why planning has been broken in the floral industry

• Why spreadsheets, texts, and DMs stop working at scale

• Why farmers and florists often feel disconnected even when they want to work together

• Why better visibility benefits everyone, even if no transactions happen

You will also get a behind-the-scenes look at:

• How the platform was built

• The thinking behind each tool

• How different users are applying it in very different ways

• What’s coming next

This is about understanding the system, not being sold software.

Who This Webinar Is For

This webinar is for you if you are:

• A flower farmer who wants to plan more intentionally

• A florist who wants better visibility into future availability

• A farmer-florist managing both sides of the business

• Someone curious about the platform but unsure if it fits your workflow

You do not need to currently sell to florists.
You do not need to currently buy from farmers.

If you plan, grow, design, or manage flowers, this will be relevant.

Webinar-Only Bonus

Everyone who attends the webinar will receive:

An exclusive lifetime discount
This pricing is above and beyond founding member pricing and will never be offered publicly.

When you join after the webinar, you lock in that rate for life.

This is our way of rewarding the people who took the time to understand the vision, not just the features.

If you’ve ever wished there was a better way to plan, communicate, and see the season ahead, this webinar will show you what that can look like.

Join us for a behind-the-scenes look at Farmers to Florists and decide if it fits your business.