Welcome to the Flower Farmer Forum Podcast Blog!

We do our best to transcribe all of the podcast episodes into a blog post, so please use the search bar on the right to find what you're looking for! 

Questions? Email us at [email protected] 

 

Why I Stopped Measuring Business Growth by Employee Count business growth marketing strategies podcast May 25, 2026

One of the questions I get asked most often, especially after speaking engagements or local events, is surprisingly simple: “How many employees do you have?”

People usually expect a number. And when I tell them the answer is technically zero, there is almost always a pause. No full-time employee...

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What Value-Added Agriculture Really Means for Modern Farmers business growth customer engagement podcast May 21, 2026

As farmers, we often hear the phrase “value-added agriculture,” but many people still are not entirely sure what it means in practice. The reality is that value-added agriculture is one of the most important tools farmers have today if they want to move beyond simply surviving and begin building ...

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The Power of Pausing: Why Taking Breaks Can Improve Your Business business growth flower farmer forum Jul 21, 2025

In the fast-paced world of flower farming, it's easy to get caught up in the constant hustle to sell more, grow more, and achieve more. But sometimes, the most productive thing you can do for your business is take a step back. In this episode of the Flower Farmer Forum, I talk about the importance o...

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The Marketing Assistance for Specialty Crops (MASC) Program: A Game-Changer for Flower Farmers bookkeeping business growth Jan 06, 2025

 As a flower farmer, I know firsthand the unique challenges that come with growing specialty crops. The costs associated with marketing and transporting fresh-cut flowers can add up quickly, from specialized packaging to temperature-controlled transportation. Fortunately, the USDA’s Marketing Assist...

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Goal-Setting for Success in Flower Farming and Beyond business growth Dec 30, 2024

As the year comes to a close and I look ahead to the next season, I find myself reflecting on the power of intentional goal-setting. This topic is close to my heart, and I recently shared my strategies on the Flower Farmer Forum podcast. Whether you’re running a flower farm, navigating personal rela...

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Why Locally Grown Flowers Are the Best Choice: Insights from the Flower Farmer Forum Podcast business growth customer engagement growing Dec 23, 2024

As a flower farmer and host of the Flower Farmer Forum Podcast, I’m passionate about sharing the many benefits of locally grown flowers. In a recent episode, I explored why local blooms stand out and how we, as farmers, can advocate for them effectively. Here’s a closer look at what makes local flow...

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The Power of Goal Setting and Business Audits in Flower Farming business growth marketing strategies Dec 09, 2024

As a flower farmer, it’s easy to get swept up in the beauty and chaos of growing, arranging, and selling blooms. But behind every flourishing flower farm is a business that needs regular care and attention, just like the plants in our fields. In this episode of the Flower Farmer Forum podcast, I dov...

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Tax Strategies for Flower Farmers: Navigating New Political and Financial Landscapes bookkeeping business growth Nov 11, 2024

Download the free tax planning guide: https://www.sunnymarymeadowcoaching.com/tax-planning

In the flower farming industry, where many of us juggle the beauty of our fields with the complexities of business management, staying informed on tax strategies can be a game-changer. In a recent episode of ...

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How I Built a Six-Figure Flower Farm: Lessons, Losses, and Wins business growth Nov 04, 2024

When I first started my flower farm, it was a small-scale hobby, a simple joy that brought me peace and purpose. Over the years, it has grown beyond anything I could have imagined, transforming into a six-figure business and a key part of my life. But this journey has been far from easy; it’s been s...

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Why the Flower Farmer Forum Conference is a Must-Attend Event for Flower Farmers business growth flower farmer forum Oct 28, 2024

As a flower farmer, I’m thrilled to share the details of the upcoming Flower Farmer Forum conference. This event isn’t just a gathering; it's a pivotal moment for those of us in the flower farming industry to come together, learn, and grow our businesses and our community. With a focus on ed

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Community Over Competition in Flower Farming business growth Oct 21, 2024

As flower farmers, we often find ourselves facing increasing competition in a growing market. It’s easy to feel the pressure to defend our turf, but what if we approached competition with an abundance mindset instead? In this episode of the Flower Farmer Forum podcast, I shared some of my own experi...

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Growing the Right Flowers on Your Farm to Reduce Burnout business growth growing Oct 14, 2024

As a flower farmer, managing both the creative and operational sides of the business can be a beautiful yet overwhelming journey. One of the key lessons I've learned is that burnout is real and, if left unchecked, can affect not only your productivity but also your passion for farming. In this episo...

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